2007 Fuel Pump Issue? 2.5

I replaced the fuel pump in my 2007 (2.5 gas) about 10,000 miles ago. I did go with an aftermarket version. After several dealership visits and several $$$ to get pressure/filter straight it finally seemed to get sorted. Has been running just fine but the last few weeks I'm starting to get the hard-to-start or need to crank it twice to get it started issue that lead to the pump being replaced the first time. Not anything consistent yet but happening. Any thoughts? Thanks